Pretty Modern: Beauty, Sex, and Plastic Surgery in Brazil

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Modern Beauty: Beauty, Sex, and Plastic Surgery in Brazil is a book by anthropologist Alexander Edmonds published by Duke University Press in 2010. Edmonds examines plastic surgery as social domains and use them to explore the social, medical and psychological landscape and conflict in modern Brazil. In this book, he attempts to answer the question "how is plastic surgery - a practice often associated with body resentment and isolation - rooted in this city known for its embracing sensuality and noble pleasures?" He examines what constitutes a perfect Brazilian body and how Brazil's social and racial dynamics affect this.

Video Pretty Modern: Beauty, Sex, and Plastic Surgery in Brazil

Sinopsis

The book contains three main sections, each addressing a particular aspect of the plastic surgery culture in Brazil. Edmonds primarily uses interviews and procedural observations as well as academic theories and publications. He interviewed people from various socio-economic backgrounds.

Part One: Self-Esteem in Every Ego Generating

This section discusses the role of medicine and psychology in defining physical disability as a disease. It focuses on Dr.'s career and philosophy. Ivo Pintanguy and his idea that everyone has a "right to beauty" and how the line between what constitutes reconstructive and aesthetic surgery becomes blurred. She is an advocate for free cosmetic surgery at public hospitals and affordability and believes in the planned rational and mental treatment of plastic surgery for mental suffering.

Part Two: Beautiful People

This section of the book discusses the race in relation to Brazilian beauty standards. He examined how the idea of ​​racial democracy and mestiÃÆ'§agem (rainbow of colors) allowed racism to be ignored in Brazilian culture. He explores how the ideal Brazilian body as a mixture of black and white features but he also explores how this standard still perpetuates racism.

Part Three: Erotic Design

This section explores gender and sexuality in relation to cosmetic surgery. He uses socio-biological theories to check people's preferences for youthful features. The beliefs held wide, both by the surgeon and the patient, that the unattractive mother's body is handled.

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Critical reception

Alexander Edmonds received good reviews about this book from how he discussed the multi-faceted topics from all angles while maintaining respect for Brazilian culture. Hilda LlorÃÆ'Â ns wrote: "Pretty Modern is an ethnographic expert on beauty medicine". The book is reviewed as "a beautifully and intimately portrayed portrait of the personal world of Brazilian socialites, middle-class madam, and their working class maids, all struggling... for beauty, sexual prowess, social recognition, and ultimately little love self-esteem and self-esteem through cosmetic surgery "by Nancy Scheper-Hughes.

Review by Susan Besse at Luso-Brazilian Review 50 (2013): 282-285.

Ditinjau oleh Donna Goldstein di American Ethnologist 39 (2012): 627-627.

Checked by Nancy Scheper-Hughes on Recent Anthropology 53 (2012): 514-518.

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Awards

Winner of

• , 2013 Memorial Prize Eileen Basker, presented by the Society for Medical Anthropology
• Honorable Mention, 2011 Sharon Stephens Book Prize, presented by the American Ethnological Association
• Dear, The Roberto Reis Award 2012, presented by the Brazil Studies Association (BRASA).

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References

Source of the article : Wikipedia